Tour Salon is a tourism fair with the longest tradition in Poland, this year it gathered exhibitors from several dozen countries around the world. 650 exhibitors from 42 countries came to the fair, each of them presented their region in an interesting way, using various elements to promote their city.
For four days, the Poznań fair was bustling with life, visited by approximately 30,000 visitors. They were held under the slogan "Around the world in four days" and that's exactly how it felt. Tour Salon brought together representatives of not only European but also exotic countries. The partner country of this year's fair was Palestine, while the region was Lesser Poland, which promoted itself under the slogan "It's worth coming here".
At the fair, travel agencies, tourist organizations, SPA and Wellness centers, publishing houses and Internet portals presented their offers. The fair was divided into two parts. The first two days are devoted mainly to professionals, the next two days are intended for individual clients. The Poznań fair provided the opportunity to conduct various types of business talks, make new contacts, and also provide an opportunity to reach not only company representatives, but also individual recipients.
During the fair, there were a number of interesting training courses conducted by professionals and conferences that touched upon topics related to tourism. The fair made it possible to meet decision-makers in one place and at one time.
