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Hobby Beachy - new for 2022
The long-announced Beachy series saw the light of day during the fair in Düsseldorf and, judging by the crowds visiting the Hobby stand, it gained the interest of a large number of potential customers. The impressive marketing surrounding the premiere suggests that the Hobby brand has thoroughly researched the market and sees great potential in the target group. Yes, but who is the target group?. At the beginning, it should be noted that regardless of the vehicle, the focus was on compact, uncomplicated and easy-to-use structures. The words "freedom", " beach ", "comfort" and "simplicity" are used in all cases. Three Beachy trailer systems of different lengths seem to be created for traveling couples and families with children. The first units of the trailers will go on sale soon, and the "beach" campervan complementing the line will be offered from summer 2022.